There are also people pissed with the fact that people are pissed.
But what I personally find most ridiculous is the fact that people even believe there is a need for a baby juice with a fucking teat!
It is so. effing. unnecessary. and let's be honest here, a money grabbing way of exploiting people's laziness and ignorance - and perhaps even desperation.
If you think of bottle feeding or a bottle with a teat on it, you automatically think of a baby. So, regardless of what any press release says, this product is being marketed (consciously or not) to parents with babies*.
(* Edited to add that Bebi is consciously marketing this product to babies as young as six months. Taken from an open letter on the Bebi website - "our products are recommended for infants over 6 months of age" Noice!)
On the run? Lazy? Give your baby this bottle of sugary juice but hey, it's ok because it's organic.
Even ready made formula isn't sold in bottles with teats!
I don't know about you but all of the health nurses and doctors I've seen over the past five years have been uniform in their teaching of the following;
- Formula or expressed breast milk in a bottle.
- Water in a sippy cup from 6 months, 3 if you're bottle feeding and the weather is hot.
- Try and ditch the bottle all together by 12 months, as long term use can cause tooth decay/rot and ear infections.
- Of course, steering clear of any UNNECESSARY refined sugars in your babies' diet. Not only do their little bodies have a hard time processing it, it is without a doubt contributing to the obesity epidemic that countries like Australia and the US are battling.
From the few threads on Facebook that I've read, there is a strong opinion that "if you don't like, don't buy it".
No, I don't agree.
I'm not going to sit here and get myself into a tail spin about what everyone else is doing but I believe that we as a society filter out a lot as it is - Why should we have to keep filtering shit out to comfort other people's ignorance?
There has to be some sort of corporate responsibility.
This "Pretend it isn't happening" bullshit allows these corporations to keep putting profits above and ahead, well, everything.
Come on Woolworths and Bebi, don't be a teat about it - Leave our babies alone!
There is a change.org petition available online, asking Woolworths to stop selling Bebi products. There are already over 11,000 signatures and you can add yours too if you wish.